For decades, kids have been handed the short end of the snack stick — eat junk, or eat nothing fun at all. While adults indulge, children are told to abstain.
The Troovy Snackmaker’s Challenge is a bold call to action for kids to take back control.
India’s snack revolution
FOR KIDS, BY KIDS
where children reimagine their favourite junk snacks into healthy ones.






A Few Ground Rules
1. Let the kids lead! This is their challenge — all snack concepts should ideally be led by the child.
2. Parents are welcome to support with brainstorming, but the drawing should belong to the child.
3. Only one entry allowed per child.
4. Keep it original. No copying ideas from the internet, please!